Mission Motorsports Utilizes Online Registration To Capture Customer

The world famous Mission Motorsports in Irvine, CA enlisted the help of DGAdvertising to help them capture more customers and create greater interest in their Annual Parking Lot Sale. Web banners were placed on motorsports websites, directing to the Parking Lot Sale registration page. Over 1200 emails were captured, sales of parts, accessories and vehicles increased 30% for the event.

This unique and dynamic program was a huge success for Mission Motorsports. Go to dgadvertising.com for more example of creative

Motorcycle Dealers Opt-in for Mailbox2Inbox

Motorcycle dealers throughout the county are using Mailbox2Inbox to convert their customers mailing addresses in to email address.

Mailbox2Inbox Email Conversion uses the dealers customers' names and postal addresses to add accurate, deliverable email addresses to their customer database in four easy steps:

- Input file of customer postal address
- Match file to email database
- Send permission emails to customers
- Add converted approved email address to customer file.

The dealer only pays for the number of email addresses that we deliver from the permission email. On average, and depending on the quality of your database,
we should be able to provide between 20% and 35% viable customer email addresses.

Find out more by calling Mailbox2Inbox 949.497.3889

Motorcycle Dealer Builds A Brand Beyond Commodity Pricing

Commodity pricing entered the Northern California motorcycle market with a vengeance. Motorsports dealers fearful of losing sales to the discount dealers followed by promoting heavy discounts on everything from motorcycles, ATVs, scooter to watercraft. GP Sports, with stores in San Jose and Santa Clara, took a different approach. Instead of advertising discount prices, GP Sports promoted their dedication to sales and service. This ad... THE LINE BETWEEN GREAT DEALS AND GREAT SERVICE HAS BEEN BLURRED reached out to the customer who was looking for more than a just cheap prices. The results from this advertising saw a sales increase of 25% for the year.

GP Sports - Your Next 4,285 Miles Are on Us

When gas was over $4.00 per gallon, GP Sports, with dealerships in San Jose and Santa Clara, offered each customer $200 in gas when they purchased a Yamaha Zuma. At over 88 miles per gallon the Yamaha Zuma would get over 4,285 miles before their customer would need to spend their own money for gas.

The brilliance in this campaign was the advertising medium -- Transit Buses. Throughout the Silicon Valley buses displayed the GP Sports banners, reaching commuters with a powerful and thought proving message -- I could save a lot of money buying a scooter! Now that gas is reaching the $3.00 mark, maybe it's not a bad time to think about creative ways to sell scooters.

Wilson's Motorsports - Record Setting Sales